Vancouver's Hastings-Sunrise to adopt the name 'The East Village'
For Vancouverites who have dreamt of living in the Big Apple's East Village, the east end of Hastings Street may now be the next best thing. The commercial district formerly known as Hastings-Sunrise is adopting the same moniker as the historically hip New York neighbourhood.
The East Village is just the latest example of an area being given a new brand reflecting varied commercial interests and changing demographics.
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